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Wednesday 23 November 2011

Evian Keep on Running Advert

http://youtu.be/kf0XDj1xG38

6 comments:

  1. The advert is very creative, shots are edited together with meaning and grammar. concepts such as the headphones linking with the wildtrack audio are very effective and smart thinking.

    well done

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  2. I believe you showed the message clearly throughout the video, the earphones was a clever idea and the song works well with the video. I do think it can be improved by some minor adjustments: the music being full volume when the earphones being placed as most mp3 players do not fade the song in. Also the running sequence is too short for my liking and the end text too long. However, I do believe you've done very well on this piece.

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  3. well put together commercial, easy to understand. clear precise cutting.

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  4. i like the range of shots and the choice of music works really well with the theme. the only thing i wasn't sure about is the music levels - when he goes in the house and the music stops, i can see that its because of his headphones but it doesn't quite seem right. perhaps add some atmospheric sounds eg door opening, fridge opening before you bring the sound back in. you could also change when the music comes back in to when he drinks the water, otherwise its a bit like the fridge is making the music. the fades are also a bit out. if you pay attention to this then the advert will be perfect :)

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  5. its a good advert, you could fix the music up if you get more time to edit, i like how you created the video, well done

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  6. i like the idea of this advert very creative and entertaining but the audio could do with some fine tuning like the music just cut out when he was at the fridge but i enjoyed the rest
    well done grimsta

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